Facebook has made available a feature that allows non-profit organizations to pitch their campaign. Facebook Causes allows non-profits to develop campaigns on Facebook. This campaign can attract new donors, raise money and allows you to share information on volunteering opportunities you are hosting. Below is an example of a non-profit organization making use of Facebook [...]

read more »

Google+ has features that allow you to be updated on where your target audiences are hanging out and lets you organize the list of your donors into a manageable layout. These features are known as Google+ Hangouts and Circles, respectively. It will be a great idea for you to familiarize yourself with this platform for [...]

read more »

To deepen your relationship with your following, you must know who your following is and what they are all about. Once this has been accomplished, communication may commence. You should launch and online survey or poll either in your social channels or as embedded in your blog. This action serves to monitor overall satisfaction and [...]

read more »

Videos are the most engaging presentations anyone can make. Keeping in line with this, the biggest sharing network, YouTube, offers a program know as their Non-Profit Program.

This program provides the opportunity for accepted non-profit organizations to gain increased exposure. Your organization receives benefits such as premium branding capabilities, increased uploading capacity, an optional Google Checkout [...]

read more »

The image above is the homepage of SproutSocial, a CRM tool. A Social CRM, or social customer relationship management, is tool that allows you to easily manage your social following and monitor conversations. Its job is to keep all contact of all social networks in one easy-to-manage platform.

read more »

One way to get word out of what the mission of your organization is to evangelize it with an interactive presentation. Interactive presentations allow for a collaborative environment that complements your existing social campaigns.

Sliderocket is a tool with the groundbreaking capability of letting you do just that. It allows you to tell your story and [...]

read more »

It is through the power of nurtured producer-consumer relationships that businesses grow. Trusted relationships makes for a prosperous business because of the continuing patronage a consumer brings due to the producers reliability and quality. It is also through this that a good reputation sticks to a business and a reputable word of mouth is spread [...]

read more »

By using the LinkedIn search function, you can find and join groups where you can participate in discussions. This is a great way to remain visible and valuable to your target market.
By locating and joining groups that are relevant to your business and join in their discussion, you can locate and connect with more [...]

read more »

The point of signing up to a business oriented social media is to get do business. So visibility in the business network of LinkedIn is key. Therefore, the best strategy is to strive to be visible and valuable during business hours. Create and post status updates that will add value to your target markets about [...]

read more »

The contacts that you have in your LinkedIn account are referred to as your “natural network” and can be used to help you ramp up your visibility much more quickly. You can uncover all the connection opportunities with the “Add Connections” located in the navigation menu.
Four natural connection channels can be located. The task of [...]

read more »